Inheriting the innovations of the Edo period, this work depicts the present era.
Ukiyo-e prints were not a relic of the past, but a cutting-edge medium that captured the present moment.
We elevate Japanese aesthetics into a strategic vision, reconstructing corporate philosophies and challenges, as well as the stories of cities and regions, as cultural assets that will endure for the future.
Bring evolving ukiyo-e, not mere reproductions, to the global market with your company.
Bringing modern Ukiyo-e to the world.
◆Company Philosophy
To transform, evolve, and pass on Japanese culture.
Japanese culture does not survive simply by being preserved.
It has been re-examined and refined over time.
True inheritance comes from continuous change.
We do not treat tradition as a fixed style.
Reconstructing within the context of modern society, businesses, cities, and the global market,
To evolve it into something with new value.
Don't be afraid of change,
Without giving up the challenge,
Transforming Japanese culture into a "currently evolving" expression.
Inheritance is evolution.
Based on that philosophy,
We create a culture that will continue into the future.
◆Representative's Greetings
Contemporary Ukiyo-e Artist Mizuhanada Yuhii / Nasu Soraji
I believe that tradition doesn't exist simply to be preserved.
Things that are re-examined, refined, and continuously reborn as new values amidst the changing times.
I believe that this is what true inheritance is all about.
Ukiyo-e prints also reflected the Edo period.
It was "the most cutting-edge media at the time."
Hokusai, Utamaro, and Sharaku didn't simply imitate the past.
They captured the passion of that era, the atmosphere of that moment.
So, what should we, who live in the modern age, depict?
I don't reminisce about Ukiyo-e prints, nor do I recreate them.
The stories depict corporate challenges, urban evolution, and regional pride.
And these are the stories of people living in the present.
Reconstructing them in a modern context,
To elevate it into a culture that will endure for future generations.
The inheritance and evolution of Ukiyo-e.
Let's not let culture stand still. Let's move forward with the times.
Ukiyo-e LLC, Representative: Soraji Nasu